WHY invest in HERM?

PLANNED
REVENUE
- 2028 -
$200mn
Market Value: 5x

TAM
U.S. Material Lift Market
$8.0bn

SAM $1.7bn

SOM
$700mn

Since 2018, HERM has enabled Roofing and Solar Contractors to Work-Smart, Work-Safe, Expedite Work, Increase Productivity and Reduce Labor Cost by up to 70%. 
    Today, we have our sights set on the U.S. market!

PRODUCT MARKET FIT

CONTRACTOR PROBLEMS

Thin Margins + OSHA Risk & Issues

HERM has a proven ‘Product-Market-Fit’ to address productivity loss and OSHA risk and issues in two key industries who are shaping the U.S. Market

The two
Industries Support 210,000+ Business
Contractors
Owners

ROOFING Industry As of 2024, the U.S. Roofing Contractor market is valued at $51.3bn, an increase of 1.25% from 2023; and seen 12 M&A’s between January and May 2024

SOLAR Industry In 2023, the Commercial & Residential Solar Market was valued at $57.1bn; and is projected to grow at a compound annual growth rate (CAGR) of 13.7% up to 2030

- an industry game-changer -

John C. Müsster

Founder & Managing Director

[ Founder Video Under Production ] ... Interim > > >

6 Reasons to INVEST in HERM

1. ProveProduct-Market-Fit: As the #1 material lift system in our Classification, HERM Logic has demonstrated consistent growth and success within Australian and New Zealand ("ANZ") markets, achieving 105% increase in sales revenue in 2023 alone. With over 400 customers and a cumulative revenue of $4.24 million, we've proven our ability to scale and succeed in the roofing and solar industries.

2. U.S. Market: The U.S. roofing and solar contractor markets is 20 times larger than the ANZ markets, with a TAM (Total Addressable Market) of $8 billion. With the U.S. construction industry increasingly prioritizing efficiency and safety, HERM is poised to capture significant market share. We aim to achieve $200 million in annual revenue within our first five years of U.S. operations.

3. Strong Demand: U.S. Public roofing companies have outperformed the S&P 500 by 42% over the past 12 months, driven by strong share price growth. HERM's products are designed to meet the specific needs of the U.S. market, addressing both productivity and safety concerns, and positioning us as an industry game-changer.

4. Quality & Compliance: We operate within a robust agile framework; and we adhere to international standards ISO9001, AS1418, EN131, EN1442, and ANSI-ASC A14.5. Our commitment to quality ensures that our products meet and exceed customer expectations, providing a competitive edge in the market.

5. Strategic Partnerships & Customer-Centric Approach: HERM Logic's success is built on trust and collaboration with our customers. We've established strong relationships in the ANZ market, and we're committed to replicating this customer-centric approach in the U.S. Our partnerships with suppliers and customers are integral to our product development and market strategy.

6. Competitive Investment Opportunity: For financial investors, HERM Logic offers an attractive investment opportunity with a strong potential for returns. Our well-defined metrics for success, including a low Customer Acquisition Cost (CAC) and a clear roadmap for U.S. market entry, make us a compelling choice for those seeking to invest in a high-growth company with a proven track record.

Investing in HERM Logic means becoming part of a company that is not only addressing critical industry challenges but also setting new standards in safety, efficiency, and innovation

HERM General-purpose Bin - Closed - tiles, bricks, tools, ...
HERM General-purpose Bin - Closed - tiles, bricks, tools, ...
HERM General-purpose Bin - Open, solar-panels, AC_systems, etc, etc
HERM General-purpose Bin - Open, solar-panels, AC_systems, etc, etc
HERM ladder lift solar rooftop delivery
HERM ladder lift solar rooftop delivery
★★★★★
★★★★★
★★★★★

We are an all girl Kiwi team. The HERM lift system enable us to quickly set-up the site and start work. I have estimated cost saving of between 45% and 55%
Jill Monroe, Owner, JM Roofing

We already had a GEDA ladder lifter. Based on the HERM lifter specs, we expected some improvements. I am blown away on how quickly we can now complete an install
Felix Smith, All Solar

I was still skeptical after seen the HERM lifter at 2 trade shows and spoken to several users. The HERM material ladder lifter has to be my best investment
Andy McNab, Roof & Solar Services

... while delivering What the User Wants - Where they Want it - When they Need it!

INVESTOR OFFER

At HERM Logic, we value each of our investors equally, and every investment is treated with the same level of importance. However, we offer Early bird and Investor Product Discount (IPD) as a token of appreciation to investors who place their trust in the founder and the business, recognizing their commitment.

Early bird
black blue and yellow textile
black blue and yellow textile
a man riding a skateboard down the side of a ramp
a man riding a skateboard down the side of a ramp
a man riding a skateboard down a street next to tall buildings
a man riding a skateboard down a street next to tall buildings
Platinum
Investor Product Disccount (IPD)

Early Bird Platinum Discount

Investors who participate in Early-bird offering on or before 11:59pm September 30th, 2024 U.S. EST, unless $250,000 or more is committed to the offering before this date will receive the following discounts against associated pre-money valuations.

Platinum Offer

Investors who participate in the Standard Offering after October 05th 2024 U.S.EST, or when $50,000 or more has already been committed to the offering, will be able to invest at the normal purchase price of $4.98 per share, or $249.00 per share packet of 50 shares which equates to a $25,000,000 pre-money valuation.

Early-bird 1: $224.10 ....... ( 50 shares )
Early-bird 2: $448.20 ....... ( 100 shares )
Early-bird 3: $672.30 ...... ( 150 shares )
Early-bird 4: $886.40 ..... ( 200 shares )
Early-bird 5: $1,120.50 ..... ( 250 shares )

Early-bird 6: $1,269.90 ..... ( 300 shares )
Early-bird 7: $1,481.55 ...... ( 350 shares )
Early-bird 8: $1,693.20 ...... ( 400 shares )
Early-bird 9: $1,904.85 ...... ( 450 shares )
Early-bird 10: $2,116.50 ....... ( 500 shares ) Early-bird 11: $4,233.00 ..... ( 1,000 shares )
Early-bird 12: $10,852.50 .... ( 2,500 shares )
Early-bird 13: $21,165.00 ..... ( 5,000 shares )

Early-bird 14: $70,049.93 ... (17,050 shares )

Early-bird 15: $99,998.40 ... (25,100 shares )

HERM, an Industry4.0 manufacturer
HERM, an Industry4.0 manufacturer

I
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4.0

John Musster - Investor Talk
John Musster - Investor Talk

John C.
Müsster

Investor-Customer Partnership: A Win-Win for Long-Term Success

Every investor and every investment are much needed essential capital for our current growth and the long-term success of HERM Logic.

To boost sales and drive organic promotion and growth, I am offering an impartial 4 Year 25% Discount* to all registered investors in this 2024 investor fundraise. The IPD only apply to the product model “HERM Starter-Kit 250/09M” which has a manufacture recommended retail price (MRRP) of $9,950.00 in 2024*.

The IPD price includes tax and delivery to one address in a major city or town.
The IPD price cannot be combined with any other discounts, special pricing, sales offer issued or made by the founder of HERM Logic LLC.

At the discretion of the founder and the major shareholder/s of HERM Logic LLC, this IPD Offer may extend to future investors in future rounds of funding. 
        [ * the discount will apply in Financial Years (FY) 2024, 2025, 2026 & 2027    * the MRRP may vary from time-2-time within said Financial Years  

EB 1-5 Platinum Discount: 10.0%
Share Price: $4.4820 (50x = $224.10)
Share Number Range: 50 - 299
Pre-Money Valuation: $22.5 million

Share Price
$4.98

Minimum Investment
$249.00

Platinum

Platinum 1: $249.00 ...... ( 50 shares )
Platinum 2: $498.00 ..... ( 100 shares )
Platinum 3: $747.00 ...... ( 150 shares )
Platinum 4: $996.00 ...... ( 200 shares )
Platinum 5: $1,249.00 ...... ( 250 shares )

Platinum 6: $1,494.00 ...... ( 300 shares )
Platinum 7: $1,743.00 ...... ( 350 shares )
Platinum 8: $1,992.00 ...... ( 400 shares )
Platinum 9: $2,241.00 ...... ( 450 shares )
Platinum 10: $2,490.00 ....... ( 500 shares )

Platinum 11: $4,980.00 ..... ( 1,000 shares )
Platinum 12: $12,450.00 ..... ( 2,500 shares )
Platinum 13: $24,900.00 .... ( 5,000 shares )
Platinum 14: $49,800.00 ... (10,000 shares )

EB 6-13 Platinum Discount: 15.0%
Share Price: $4.2330 (50x = $200.65)
Share Number Range: 300 - 17,050
Pre-Money Valuation: $21.25 Million

EB 14 Platinum Discount: 17.5%
Share Price: $4.1085 (50x = $205.425)
Share Number: 17,050 (and up to EB15
Pre-Money Valuation: $20.625 million

EB 15 Platinum Discount: 20.0%
Share Price: $3.9840 (50x = $199.20)
Share Number: 25,100 (+ more in 50x lots)
Pre-Money Valuation: $20.0 million

The above is a guide only.

As an Investor, you can purchase any number of shares in multiples of 50

The above is a guide only.
As an Investor, you can purchase any number of shares in multiples of 50 at the associated Pre-Money Valuation.

Testing the Waters ("TWW") to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited. If sent, it will not be accepted. No offer to buy securities will be accepted. No part of the purchase price will be received until a Form C is filed and only through an intermediatory approved platform. Any indication of interest involves no obligation or commitment of any kind.

gray computer monitor

VIP Investor Registry

VIP Investor Message

As an inventor and business owner, I prefer making informed decisions.
... this is your opportunity to ask me any questions on any matter!

Your Questions pre-launch questions are invaluable in preparing for the HERM Investor launch, and I am here to provide as much clarity as possible.

However, please note that there are certain limitations when it comes to questions that could pose a threat to HERM Logic’s competitive advantage. Topics such as design, proprietary technology, materials, suppliers, manufacturing techniques and processes, unit production costs, distribution costs, and untapped markets are areas that we protect closely.

VIP Investor Registry

Our goal is to raise $50,000 within the first 24 hours of the launch.
Your Questions and Expression of Interest (EOI) through this investor registry will provide critical insights into the HERM investment offer and help us track our progress towards raising a total of $1.2 million.
NOTE on TTW ("Testing the Waters")
(A) Submitting this Form is Not a Commitment by you. It is ONLY an "Expression of Interest (EOI)" by you; and
(B) No offer to buy the securities can be accepted and no part of the purchase price can be receive until the offering statement is filed and only though the platform of an intermediary (funding portal or broker-dealer);

How to Contact John in addition to using this Form, you can -

EMAIL: johnm@hermlogic.com
CALENDLY (book a meeting): https://calendly.com/hermlogic
LINKED-IN (message): https://ww.linkedin.com/in/johnmusster

Thank you for your EOI and support.

Best regards,

John

John C. Müsster | Founder & CEO

woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

I was impressed with the investment opportunity presented on the crowdfunding page. It was informative and enticing.

Satisfied Investor

wooden toy floating on body of water
wooden toy floating on body of water

The VIP investor form was easy to fill out and I am excited to potentially become a part of this business.

Potential Investor

a stage with a large sign that says platform nemra
a stage with a large sign that says platform nemra
★★★★★
★★★★★